HMN KNOWLEDGE CAFE 2: The Role of Business in Society

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Business is essential to the economy of society. A single business entity can stand for and serve one or many purposes within the society. It can assume many roles with attendant expectations to each. In its plainest form, a firm or business can see itself as a service provider or maker of great products existing to create value for its shareholders, but to its community of stakeholders the view of its role in society can be a complex maze of interests and expectations that business leaders and managers need to understand to operate successfully. Join us as we examine the need for having a system to identify and interpret the expectations associated with each view. Join in via this link:

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